ADVERTISING
Advertising , in today's competitive world , has assumed a very important role. To ensure
the popularity of one's product all the companies have to have a very good advertising
program so that their products stand a class apart among the many competitors. Advertising
is a complete process of research, planning, and public relations to promote a product,
service or an idea. Starting from newspapers, magazines and then shifting on to
television, neon and fluorescent signboards and moving on to laser shows and sponsoring
big events advertising has come a long way. The style of functioning may differ from
person to person in this line but the key word to get success & a big name for
yourself in this profession is creativity.
CAREER PROSPECTS :
Advertising is one of the most glamorous and well paid professions where you can show your
creativity. Apart from the print media, there are great job opportunities in this field in
advertising firms, market research, commercial radio & television channels and the
advertising department of the big corporate and industrial houses.
COURSE DETAILS :
Courses in advertising can be done after 10+2 or after graduation. A degree or diploma in
advertising / graphic designing / marketing / commercial arts can help you enter this
challenging field of marketing.